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 Recommendation


Enter the global market by putting another category of competitors

There are many competitors to the Lenovo company in this field so in order to succeed, it should think about how to overcome all its issues and seeks to provide good products that make the customer satisfied. 




Marketing the name of the product so that its brand is more distinctive.

The name of the product is one of the most important things that every company should improve. There are many brands that provide their name more than the quality or the option so Lenovo should take advantage of this issue and start to provide and enlarge its name.



Working on the introduction of new products bearing the name Lenovo

One of the most important things that have a great impact on the development of technology companies is creativity. Lenovo should be more creative and produce new and unique products that bear its name so that it can compete easily in the market.


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Links and Sources

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 Abhijeet Pratap, "Lenovo Five Forces", Notesmatic, April 16, 2017, Retrieved June 5, 2022, from https://notesmatic.com/lenovo-five-forces/ MBA Skool Team, "Lenovo Porter Five Forces Analysis", April 23, 2022, Retrieved June 5, 2022, from https://www.mbaskool.com/five-forces-analysis/companies/18383-lenovo.html Engadget, "The best and worst laptop brands 2018", "April 28th, 2018", Retrieved June 5, 2022, from https://www.engadget.com/2018-04-28-best-and-worst-laptop-brands-2018.html Sherri L. Smith, "Best & Worst Laptop Brands 2020", September 17, 2020, Retrieved June 5, 2022, from https://www.laptopmag.com/features/laptop-brand-ratings Macrotrends, "Lenovo Group Revenue 2010-2021 | LNVGY", (n.d), Retrieved June 6, 2022, from https://www.macrotrends.net/stocks/charts/LNVGY/lenovo-group/revenue Yahoo Finance, "Lenovo Group Limited (LNVGY)", (n.d), Retrieved June 6, 2022, from https://finance.yahoo.com/quote/LNVGY?...
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Business Strategy

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Business Strategy Porter's Five Forces   Bargaining power of Lenovo customers:     Medium The bargaining power of customers in the technology industry is high as there is less differentiation between products in the technology market, we note that laptops produced by companies such as Lenovo, DELL, and Apple have similar features. Nevertheless, Lenovo has managed to maintain its share of the PC market through innovation, competitive pricing, and better offers to its customers. Bargaining power of Lenovo suppliers: Low The laptop market is very large and has many suppliers, so Lenovo buys small individual parts from its suppliers. Lenovo deals with a limited number of suppliers, and this ensures that it obtains high-quality resources, on time, and at a low price. The threat of substitutes from products: Average The laptop market contains high-quality products from leading companies in this field such as Lenovo, Samsung, Apple, and Dell. Therefore, Lenovo striv...
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Analysis

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    Business Processes Business operations are one of the steps taken to determine the type of business operations that are compatible with the overall objectives of the company.  Business operations refer to the various day-to-day activities in which a company is involved such as manufacturing and supplying products to increase their value and profit margins.  Below is a brief analysis of SILO information, information system components, social media, and social capital for Lenovo. Information SILO An information silo system is used to manage information and is unable to communicate freely with other information management systems.  The communication within this system is always vertical, so it is difficult for this system to interact and work with other systems that are not connected to it.  As a result, Lenovo partnered with the SUSE CaaS Platform to operate the SAP Data Hub and this alliance resulted in breaking Lenovo's data silos to periodically discov...
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