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Showing posts from June, 2022

Links and Sources

 Abhijeet Pratap, "Lenovo Five Forces", Notesmatic, April 16, 2017, Retrieved June 5, 2022, from https://notesmatic.com/lenovo-five-forces/ MBA Skool Team, "Lenovo Porter Five Forces Analysis", April 23, 2022, Retrieved June 5, 2022, from https://www.mbaskool.com/five-forces-analysis/companies/18383-lenovo.html Engadget, "The best and worst laptop brands 2018", "April 28th, 2018", Retrieved June 5, 2022, from https://www.engadget.com/2018-04-28-best-and-worst-laptop-brands-2018.html Sherri L. Smith, "Best & Worst Laptop Brands 2020", September 17, 2020, Retrieved June 5, 2022, from https://www.laptopmag.com/features/laptop-brand-ratings Macrotrends, "Lenovo Group Revenue 2010-2021 | LNVGY", (n.d), Retrieved June 6, 2022, from https://www.macrotrends.net/stocks/charts/LNVGY/lenovo-group/revenue Yahoo Finance, "Lenovo Group Limited (LNVGY)", (n.d), Retrieved June 6, 2022, from https://finance.yahoo.com/quote/LNVGY?...

Introduction

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  History: Lenovo company has a huge history in the industry of smart devices such as Laptops, Tablets, supercomputers, and phones. The company is considered a multinational company and its  headquartered  in China, especially in Hong Kong. Lenovo company was established in 1984 by  Liu Chuanzhi . The CEO of the company is Yang Yuanqing.  Lenovo’s rank is 159 in the world on the fortune global 500 lists.  The company ranks fifth out of 10 global companies in the broad computing industry category. This company distributes its product around the world, it has 180 markets to share its products on it. Also, it has gone through four transitional phases since its inception. The first stage started in 1994 and ended in 2004. This stage was marked by the fact that the company became the number one brand in China and dominated the market by 30%. The second phase began in 2004 and ended in 2014. During this period, the company became the number one company in the wor...

Business Strategy

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Business Strategy Porter's Five Forces   Bargaining power of Lenovo customers:     Medium The bargaining power of customers in the technology industry is high as there is less differentiation between products in the technology market, we note that laptops produced by companies such as Lenovo, DELL, and Apple have similar features. Nevertheless, Lenovo has managed to maintain its share of the PC market through innovation, competitive pricing, and better offers to its customers. Bargaining power of Lenovo suppliers: Low The laptop market is very large and has many suppliers, so Lenovo buys small individual parts from its suppliers. Lenovo deals with a limited number of suppliers, and this ensures that it obtains high-quality resources, on time, and at a low price. The threat of substitutes from products: Average The laptop market contains high-quality products from leading companies in this field such as Lenovo, Samsung, Apple, and Dell. Therefore, Lenovo striv...

Analysis

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    Business Processes Business operations are one of the steps taken to determine the type of business operations that are compatible with the overall objectives of the company.  Business operations refer to the various day-to-day activities in which a company is involved such as manufacturing and supplying products to increase their value and profit margins.  Below is a brief analysis of SILO information, information system components, social media, and social capital for Lenovo. Information SILO An information silo system is used to manage information and is unable to communicate freely with other information management systems.  The communication within this system is always vertical, so it is difficult for this system to interact and work with other systems that are not connected to it.  As a result, Lenovo partnered with the SUSE CaaS Platform to operate the SAP Data Hub and this alliance resulted in breaking Lenovo's data silos to periodically discov...

Recommendation

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  Recommendation Enter the global market by putting another category of competitors There are many competitors to the Lenovo company in this field so in order to succeed, it should think about how to overcome all its issues and seeks to provide good products that make the customer satisfied.  Marketing the name of the product so that its brand is more distinctive. The name of the product is one of the most important things that every company should improve. There are many brands that provide their name more than the quality or the option so Lenovo should take advantage of this issue and start to provide and enlarge its name. Working on the introduction of new products bearing the name Lenovo One of the most important things that have a great impact on the development of technology companies is creativity. Lenovo should be more creative and produce new and unique products that bear its name so that it can compete easily in the market.

Conclusion

  Conclusion Lenovo headquarters is in the Haidian district, Beijing and its founder is Liu Chauanzhi founded on Nov 1, 1984. The current CEO of Lenovo company is Yang Yuanqing since Feb 5, 2009. Lenovo’s goal is to become the number 1 technology company in the world they seek to achieve this success by taking care of quality and innovation. Lenovo’s rank is 159 in the world on the fortune global 500 lists. Also, The company ranks fifth out of 10 global companies in the broad computing industry category. Lenovo has multiple products such as laptops, tablets, workstations, desktops, smart devices, and other Lenovo systems and services.  The bargaining power of customers in the technology industry is high as there is less differentiation between products in the technology market, we note that laptops produced by companies such as Lenovo, DELL, and Apple have similar features. Nevertheless, Lenovo has managed to maintain its share of the PC market through innovation, co...